Identity | Cosentino Engineering
Lathes, mills, CNCs, and welders can bring to life nearly anything a CAD program can churn out… provided you have the right person at the helm. Chris Cosentino is that person — half easy going motorcycle savant, half MIT genius/perfectionist, half dark art machinist — yeah when you’ve go this much talent you get three halves. We had to go utilitarian (has to work printed, machined, on screen, etc) but with a significant ah ha factor. We blended a dot pattern reminiscent of tool patterns with a six sided shape (i.e. hex bolt) to form a C that you can’t really see until you see it and then you can’t unseen it. Like all optical illusions it’s as simple as it is effective.